by Paul Rutter | Customer Experience
In case you haven’t noticed, I’ve taken a break from writing for the past two months (you have noticed, haven’t you?) in order to concentrate on a wonderful opportunity. I had the privilege to lead a wonderful team onboard Royal Caribbean’s Quantum of the Seas,...
by Paul Rutter | Customer Experience
“The way to a customer’s heart is much more than a loyalty program. Making customer evangelists is about creating experiences worth talking about.” ~Valeria Maltoni Loyalty programs were originally designed to reward those customers who frequent businesses on a...